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Jeff will drive the "Pepsi Max" Impala during the 2010 Sprint Cup season. It features a matte black Pepsi Max paint scheme with dark silver to gloss black gradated flames.

Flash Coat Silver

Jeff will drive the National Guard Impala several times during the 2010 Sprint Cup season.


New for 2010, the Flash Coat Silver special finish which is similar to the popular Mesma Chrome but at a much better price.

Flash Coat Silver

Dupont returns as the primary sponsor of the Hendrick Motorsports Impala driven by Jeff Gordon.


New for 2010, the Flash Coat Silver special finish which is similar to the popular Mesma Chrome but at a much better price. Action also brings back the 1/43 scale which has a great price and detail and falls in between the 1/24 and 1/64 in size.

NASCAR drivers and fans are combining their two biggest passions – racing and outdoor life – on new NASCAR Sprint Cup Series paint schemes die-cast collectables in the Team Realtree Racing program. Team Realtree Racing is an alliance with NASCAR fans as it represents the ultimate crossroads between racing and the great outdoors. This is where Camo meets NASCAR and brings two different, yet remarkably similar worlds together to celebrate the passion for outdoor life that many NASCAR fans, drivers and crew members love. Realtree founder Bill Jordan and Motorsports Authentics continue to develop great products that integrate Realtree patterns and the logos with your favorite NASCAR driver.

Sam Bass designed the Jeff Gordon Foundation diecast for the annual Holiday collection.

Action '09 "National Guard" BLACK SERIES II

Everyone looks good in black, and the die-cast cars in the new Action Racing Collectables Black Series are no exception to that rule. Produced in an extremely limited edition and offered in a limited driver selection, these will be among the hottest in collector’s items.

Limited Edition of 1,024

The National Guard becomes the primary sponsor for 9 races in the 2009 Sprint Cup season.

The diecast will feature the National Guard "Year of the NCO" hood

Not only did Jeff get his first win at Texas but he broke his 47 race losing streak. The raced version will come with a limited edition collectors pin.

Once again, the Jeff Gordon Foundation special paint scheme will feature the Speed Racer characters.

Pepsi driver Jeff Gordon will give fans a blast from the past at Talladega Superspeedway on April 26th when he drives a retro "Pepsi Throwback" paint-out scheme. The last time we saw this memorable yellow paint scheme was over 25 years ago, when Darrell Waltrip drove the No. 11 Pepsi Challenger to victory lane six times in the race for the 1983 Cup Championship.

SMYRNA, DE. (September 19) - - Jeff Gordon announced that the primary paint scheme will change on the DuPont Chevrolet in 2009. The primary scheme seemingly changes whenever there's a new occupant in The White House. Gordon raced the rainbow-themed DuPont Chevrolet from 1993-2000 while Bill Clinton occupied the highest office in the land. Gordon experienced his greatest career success in the rainbow car. In 2001, he changed to the fire and flames scheme and raced that for the next 8 years while George Bush ran the country. And now, the third -- and likely, final -- incarnation of the DuPont paint scheme will be raced in 2009 and beyond.

The National Guard becomes the primary sponsor for 9 races in the 2009 Sprint Cup season.

The diecast will feature the National Guard "Youth ChalleNGe" hood

Hendrick Motorsports and Pepsi are teaming up to give Jeff Gordon fans something really refreshing next fall! Jeff Gordon will partner with long time sponsor, Pepsi, to run this special paint scheme at California Speedway on October 11, 2009. This royal blue car with extraordinary blue flames on both sides of the car is a break from his standard paint scheme.

This is the "Nicorette White Ice" paint scheme that Jeff Gordon drove for the Atlanta Fall Race.

This USAC Sprint car was built in the winter of 1989 by John Bickford, Bob East, and Andy Graves. It raced during the 1990 season and had multiple wins and set multiple track qualifying records. The car held the Indianapolis Raceway Park qualifying record for 15 years. When originally created its innovative design and features were four years ahead of it’s time and the competition. The chassis design was used on all future Beast sprint cars and silver crown cars.

NUMBERED LIMITED EDITION OF 2,424

For the sixth consecutive year, Motorsports Authentics is pleased to partner with renowned American motorsports artist Sam Bass for the 2008 Sam Bass Holiday program. This special program began in 2002 with one design and has grown to become one of the most sought-after collections. The 2008 collection features eight of NASCAR’s most popular drivers including Jeff Gordon, Jimmie Johnson, Tony Stewart and, for the first time ever, Dale Earnhardt Jr. In addition to team cars, Bass creates a "Sam Bass Original" each year featuring an exclusive design made available only to Motorsports Authentics.

Jeff Gordon on his No. 24 Chevrolet will run a special Pepsi Stuff decorated paint scheme in the Aaron's 499 at the Talladega Superspeedway. This special paint scheme features a black and equalizer blue flame design with the Pepsi Stuff logo on the hood.

"Speed Racer Enterprises is proud to be an integral part of the efforts of The Jeff Gordon Foundation. Speed and Jeff are two legendary racing heroes, particularly in the eyes of children, and this is truly an inspiring program designed to captivate our love of racing and our willingness to help the community and children in need,

This is the car that Jeff drove during the 2008 Daytona testing. It promotes the Jeff Gordon Foundation and features the Foundation logo on the hood and "A Hero's Journey on the rear quarter panels. Flames run down the sides of the car.

Memorial Day Weekend is always thrilling for race fans at Lowe’s Motor Speedway. This year, a special celebration of America’s military personnel takes place with the Salute the Troops program. Jeff Gordon and Hendrick Motorsports join the celebration of America’s heroes with a special Dupont paint scheme on the No. 24 Chevrolet. This special paint scheme features the Salute the Troops logo on the trunk.

Action '08 "Dupont, Pepsi & Nicorette"

BUY ALL THREE OF JEFF'S 2008 STANDARD PAINT SCHEMES FOR ONLY  $99.99

That's only $33.33 Each

This is Jeff's standard Sprint Cup paint scheme for 2008. All cars will be numbered for 2008.

SPECIAL WHILE SUPPLIES LAST  $44.99 gets you a 1/24 scale 2008 Dupont diecast and a #24 Chase Authentics Tee

This is Jeff's Nicorette Sprint Cup paint scheme for 2008

This is Jeff's standard Sprint Cup paint scheme for 2008

This is the top of the line 1/64 hauler from Action / RCCA

Eldora Speedway "Dupont" dirt late model

Jeff drove this special fan designed Pepsi car to victory at Talladega on October 7th. This raced version commemorates that win and has all of the markings the actual car did after the race.

2007 Edition of the Sam Bass designed Jeff Gordon Foundation Holiday car.

LOW PRODUCTION (1 of 2892)

LIMITED EDITION OF ONLY 324

LIMITED EDITION OF ONLY 1500

Jeff Gordon® and his No. 24 DuPont Chevrolet not only captured
a win at the Aaron's 499, but also made history. This monumental
victory allowed Jeff Gordon® to solely secure the sixth position on
the career victories list with 77 wins. His No. 24 DuPont Chevrolet
features a blue base with the famous red flame paint scheme and
the DuPont TM logo on the hood and rear quarter panels

Includes commemorative hat pin

Nicorette® returns to the No. 24 of Jeff Gordon®, sporting green and yellow flames on his famed DuPont Chevrolet this year. Ripples of yellow float up the hood and along the side panels while the blue Nicorette® logo rests atop the bright yellow hood.

Nicorette® returns to the No. 24 of Jeff Gordon®, sporting green and yellow flames on his famed DuPont Chevrolet this year. Ripples of yellow float up the hood and along the side panels while the blue Nicorette® logo rests atop the bright yellow hood.

1/64 Scale is the Pit Stop closed hood version

On August 19th, Jeff Gordon® and DuPontTM will run a special paint scheme in celebration of the 50th anniversary of the 1957 Chevy. His No.24 DuPontTM Chevrolet will be designed to emulate the nostalgic look of the classic American car, utilizing a blue base paint scheme with red flames and the DuPontTM logo on the hood.

On August 19th, Jeff Gordon® and DuPontTM will run a special paint scheme in celebration of the 50th anniversary of the 1957 Chevy. His No.24 DuPontTM Chevrolet will be designed to emulate the nostalgic look of the classic American car, utilizing a blue base paint scheme with red flames and the DuPontTM logo on the hood.

Jeff Gordon in his No. 24 DuPont Chevrolet brings home his first win of the season at the second Gatorade Duel in Daytona.  This No. 24 DuPont Chevrolet features a blue base with the famous red flame paint scheme and the DuPont logo on the hood.

This program is Dealer and Team Exclusive.

Memorial Day Weekend is always thrilling for race fans at Lowe’s® Motor Speedway. This year, a special celebration of America’s military personnel takes place with the American Heroes Program! In honor of the American Heroes Program, Jeff Gordon® and DuPont have created a commemorative paint scheme featuring the Department of Defense. Gordon’s Chevrolet includes shades of blue with the Department of Defense seal dominating the hood

Nicorette returns to the No. 24 of Jeff Gordon in 2007 with its green and yellow adorning his famed Chevrolet. Ripples of yellow float up the hood and along the side panels. The Nicorette logo rests atop the hood's yellow flames.

Includes a Limited Edition SportCoins Collectors Coin
($19.95 Value)

In 2005, Jeff Gordon and the No. 24 DuPont team took off like a rocket, logging three early season victories including the Daytona 500. While the team lost some momentum midway, they did pick up a vote of confidence from primary sponsor, DuPont. In June 2005, DuPont recommitted its sponsorship of Gordon's #24 DuPont Chevrolet until the 2008 season with a two-year extension option. 2006 will mark DuPont's 14th season as the full-time sponsor of the No. 24 Chevrolet.

In 2006, Nicorette, the stop-smoking gum from GlaxoSmithKline, will share the NEXTEL Cup spotlight with 4x champion, Jeff Gordon. Nicorette will be the primary sponsor of Gordon's #24 Chevrolet for two NASCAR Cup races in 2006. Nicorette will be a featured associate sponsor aboard the #24 all season.

The SEMA trade show set the stage for an unprecedented union of automotive star power and horsepower as car designer Chip Foose, DuPont™, Hendrick Motorsports and Action Performance debuted a special edition #24 DuPont™ Monte Carlo with a Foose-designed DuPont™ Hot Hues™ paint scheme. Four-time NASCAR Cup Series champion Jeff Gordon will pilot the “hot” machine during the 500-mile NEXTEL Cup race at California Speedway in February 2006.

Jeff Gordon will continue his Pepsi tradition at Talladega Superspeedway when he brings the latest No. 24 DuPont/Pepsi Chevrolet to the giant 2.66-mile racetrack for the spring NASCAR NEXTEL Cup Series race on April 30, 2006.Gordon has four victories at the Alabama superspeedway, including a win in 2004 when he drove a Pepsi-themed special edition #24 Chevrolet.
 

This Jeff Gordon diecast is a collage of images from Jeff's three Daytona 500 victories.

Jeff will continue the tradition of racing at the Pepsi 400 in a car paying tribute to the race sponsor and long time Gordon sponsor...PEPSI.

This diecast is painted with DuPont's Chromalusion and shifts colors depending on angle and lighting